Meet the Maker

I'M LUISA 🙂

Talking about me means talking about someone who enjoys simple things in good company. I love creating pieces with soul, trying to give them that special touch that makes them unique – and I hope they becomes your favorites. I truly enjoy the process, without rushing, because every detail matters, and I want you to feel that too when you wear them.

  • I’ve spent most of my life in Madrid, but my heart belongs to Extremadura — where I was born and will always be proud of.

  • My day doesn’t truly start until I’ve had my coffee. It’s my fuel, my ritual, and my favorite way to kick things off!

  • Everything’s more fun as a team—whether it’s making plans, working out, or tackling a new challenge, I’m all for it.

WHY ARO?

As a digital product designer, my world is often fast-paced and screen-bound, but I’ve always had a soft spot for the analog. ARO is my way of staying grounded, keeping my hands busy and my mind inspired. It’s where I can slow down and bring ideas to life in a way that feels real and personal.

FAMILY, THE BEST TEAM

What could make me happier than seeing this project come to life? Sharing it with the people I love most. Especially my mother ♥︎ — the queen of turning any piece of fabric into a work of art.

But I can't forget my father, my sister, my partner, my friends… who've spent months helping me shape this little project. From choosing a shape or color, to launching this website, and even becoming the best models and brand ambassadors ARO could ever have.

To all of them, thank you from the bottom of my heart. This is theirs too.